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2015년 9월 26일 토요일

Korean game companies hit up with their game advertisement





Now, the advertisements in Korean game maket hit up by starring top-notch Korean actors, paying millions of dollars for their promotion. In the ads, famous Korean movie stars are covered with VFX swing game weapons.  Byung Hun Lee, who also appearred on the various Hollywood movies like G.I.Joe or Terminator Genisys, gives his worrier image in gaeme promotion film.
Webzen's "Mu Origins", Netmarbles "Idea", Kunrun Korea "Nantu", Rocket Moblie "Ghost",Neowiz Games "Asker", use star image in their games and compete for promotion.
Game companies have been used star marketing before, appearing popular actors or Kpop idols enjoy their games with bright and enjoyable atmosphere. Sometimes, those idols wore game charactors dolls for bubbly and friendly images, giving the messege "Let's join together".
However, after success of various RPG games, companies tries to project fantasy image of the game to the Korean stars, adding actions and weight feeling of the game, and of course, these promotion hugely works on the Korean audience to make the game successful.

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